kitio.aiIMAI vs SocialBook
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. IMAI has the lower starting price: about $129 a month, against $199 for SocialBook.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Creator discovery
- Campaign management
- ROI reporting
- UGC video ads
- Brand visibility in AI chatbots
- API access
- Free campaign marketplace
- Influencer database search
- AI influencer analysis
- Fake follower checker
- Outreach and campaign tracking
| Feature | IMAI | SocialBook |
|---|---|---|
| Best for | Influencer search and campaign platform with an AI-driven suite | Influencer marketplace with AI tools for finding and vetting creators |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | $129/mo | $199/mo |
| Free plan | No, 7-day trial | Yes |
| Made by | IMAI | SocialBook |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
IMAI has the lower starting price: about $129 a month, against $199 for SocialBook.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Personal
$129/mo
- 1 seat
- 20 creator unlocks per month
- AI influencer search
Starter
$299/mo
- 2 seats
- 75 creator unlocks per month
- Priority support
Growth
$499/mo
- 4 seats
- 200 creator unlocks per month
- API and integrations
Scale
$1200/mo
- 7 seats
- 500 creator unlocks per month
- Dedicated support
Enterprise
Custom
- Custom seats and integrations
4 plans
Marketplace
Free
- Post campaigns for free
- Receive creator applications
Basic
$199/mo
- One social channel
- Competitor analysis
- AI product diagnosis
- Influencer reports
Pro
$499/mo
- All social channels
- Larger influencer database
- More reports and searches
Coins
$1 / coin
- Pay per tool use
- Fake follower check costs 1 coin
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
IMAI
- Very large creator database
- Tools beyond influencers in one login
- 7-day trial with no card
- Entry plan costs $129 a month
- Limited creator unlocks per month
- Many workspaces can feel broad
SocialBook
- Brands can post campaigns for free
- Large creator database
- Tools to spot fake followers
- Full search plans are expensive
- Pricing page is confusing
- Some tools cost extra coins
Which one should you choose?
Choose IMAI if you want:
- Very large creator database
- Tools beyond influencers in one login
- 7-day trial with no card
Watch out: entry plan costs $129 a month.
Choose SocialBook if you want:
- Brands can post campaigns for free
- Large creator database
- Tools to spot fake followers
Watch out: full search plans are expensive.
IMAI vs SocialBook FAQ
What is the difference between IMAI and SocialBook?
IMAI: Influencer search and campaign platform with an AI-driven suite. SocialBook: Influencer marketplace with AI tools for finding and vetting creators. Both are marketing tools.
Is IMAI or SocialBook cheaper?
IMAI has the lower starting price: about $129 a month, against $199 for SocialBook.
Do IMAI and SocialBook have free plans?
IMAI: No, 7-day trial. SocialBook: Yes.
Who makes IMAI?
IMAI is made by IMAI.
Who makes SocialBook?
SocialBook is made by SocialBook.
Which should I choose, IMAI or SocialBook?
Choose IMAI if you value very large creator database and tools beyond influencers in one login. Choose SocialBook if you value brands can post campaigns for free and large creator database.