kitio.aiHubble vs ResearchGOAT
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Hubble starts at See pricing page and ResearchGOAT starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI-moderated interviews
- Prototype testing
- Card sorting and tree testing
- Participant recruitment
- In-product surveys
- MCP access
- AI-moderated interviews
- Participant recruitment
- Multilingual interviews
- Automated project builder
- Interview analysis
| Feature | Hubble | ResearchGOAT |
|---|---|---|
| Best for | AI-moderated interviews and usability tests for user research | AI moderators run customer interviews and analyse the results |
| Category | Research & search | Research & search |
| Pricing model | Freemium | Freemium |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | Yes |
| Made by | Hubble | Synthetic Acumen |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: AI-moderated interviews, Participant recruitment.
Pricing compared
Hubble starts at See pricing page and ResearchGOAT starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
2 plans
Free
Free
- 1 seat
- 10 responses per month
- AI study generation
Enterprise
Custom
- Custom seats and responses
- Moderated studies
- AI agent participants
2 plans
Free allowance
Free
- 360 interview minutes each month
- Automated project builder
- 1 hour of support
Pay as you go
$1 / interview minute
- Applies after 360 free minutes
- Recruitment and incentives extra
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Hubble
- Free plan with no credit card
- Many research methods in one tool
- AI helps generate and rephrase studies
- Free plan is limited to 10 responses a month
- Moderated studies need Enterprise
- Enterprise pricing is not published
ResearchGOAT
- Interviews run without a human moderator
- Free interview minutes each month
- Simple $1 per minute overage
- Recruitment and incentives cost extra
- Only qualitative interviews
- Costs scale with interview length
Which one should you choose?
Choose Hubble if you want:
- Free plan with no credit card
- Many research methods in one tool
- AI helps generate and rephrase studies
Watch out: free plan is limited to 10 responses a month.
Choose ResearchGOAT if you want:
- Interviews run without a human moderator
- Free interview minutes each month
- Simple $1 per minute overage
Watch out: recruitment and incentives cost extra.
Hubble vs ResearchGOAT FAQ
What is the difference between Hubble and ResearchGOAT?
Hubble: AI-moderated interviews and usability tests for user research. ResearchGOAT: AI moderators run customer interviews and analyse the results. Both are research & search tools.
Is Hubble or ResearchGOAT cheaper?
Hubble starts at See pricing page and ResearchGOAT starts at See pricing page. Check both pricing pages for current plans.
Do Hubble and ResearchGOAT have free plans?
Hubble: Yes. ResearchGOAT: Yes.
Who makes Hubble?
Hubble is made by Hubble.
Who makes ResearchGOAT?
ResearchGOAT is made by Synthetic Acumen.
Which should I choose, Hubble or ResearchGOAT?
Choose Hubble if you value free plan with no credit card and many research methods in one tool. Choose ResearchGOAT if you value interviews run without a human moderator and free interview minutes each month.